Job | Lead of GTM Analytics & Applied AI | Skillhub
Lead of GTM Analytics & Applied AI
Remote - CanadaFull-timeCA$190,000 - CA$210,000 / year
Who you are
5-7+ years in analytics, strategy, or ops - whether that's management consulting, startup ops & analytics, or a hybrid path that's hard to label
You've personally shipped data products, models, or AI-powered systems into production — not just delivered insights
Excellent numerical skills, with additional technical background or education strongly preferred. Claude is a must and SQL/Python skills are a plus!
Familiarity with how Sales or Marketing teams actually operate. Deep functional pedigree not required, but you should be able to come up to speed quickly
You've worked in the messy middle between business strategy and technical execution. Consulting, startup analytics, BizOps, or a hybrid path that's hard to label
Self-sufficient operator. You can run an end-to-end workstream without needing scaffolding
Have managed a team of analysts before, or are excited about the opportunity to do so — you take satisfaction in helping others do their best work
Comfortable with ambiguity — you don't need a playbook to figure out what to work on next
Experience with marketplaces, AI software, and/or high-growth startups preferred
Restaurant industry experience is a plus!
What the job involves
We're building the most data-driven GTM organization in SMB technology space, and we need dedicated analytics and applied AI leads to support our Sales and Marketing engines
At Owner, the Business Operations team doesn't just analyze the business
We build products and systems that drive it
Our GTM analytics team has already built ML-powered lead scoring that 2x'd our LTV:CAC ratio, automated account research that doubled rep output, and intelligent routing systems that optimize pipeline for hundreds of reps
And we're just getting started
Sales and Marketing are at an inflection point
We're expanding into new product verticals and AI-led offerings, scaling new acquisition channels, and standing up entirely new GTM motions
This role will be at the center of designing, measuring, and optimizing them
As a Lead, GTM Analytics & Applied AI, you'll be a senior contributor who drives analytics and strategy end-to-end for either our Sales or Marketing org
You'll work directly with the CRO or CMO and their leadership team to identify the highest-impact opportunities, then build the analyses, tools, and AI-powered systems that turn them into results
Have felt torn about whether to pursue a business vs. technical/analytical career path (at Owner we believe these must merge)
Get more energy from building and shipping than from analyzing and presenting
Are excited about applied AI: building AI-powered products, and using AI to change how analytics and building gets done
Get energized by new frontiers — defining the next version of our GTM strategy, not just optimizing existing playbooks
When solving problems, dive deep to understand root causes and become a subject matter expert. You don't stop at surface-level insights
Aren't afraid to pick up new tools and skills, from Claude Code to custom machine learning pipelines, whatever the problem requires
Want to build lasting systems and products, not one-off analyses
Thrive in ambiguity and don't need a playbook to figure out what to work on next
Own GTM analytics for your function: Build the visibility into performance metrics across the funnel that Sales or Marketing run on. Power the weekly, monthly, and quarterly reviews with the analyses and metrics that matter
Strategize across the funnel: Work directly with the CRO or CMO to support spend allocation decisions, shape our GTM motion, and bring rigor and a point of view to the biggest strategic questions
Direct the pod: Set the priorities and direction for the analytics and applied AI work supporting your function. Guide the work happening in your pod, partnering with Associates to shape an