OverviewWe’re hiring a Marketing Specialist to support the execution of high-impact marketing initiatives across content, campaigns, and brand development.
This is not a passive role. You’ll be responsible for producing content that drives traffic, leads, and conversion—while working closely with the Marketing Manager to implement a structured, scalable marketing system.
We are a fast-growing roofing company taking a tech-first approach to an otherwise traditional industry. Our focus is on building a modern, process-driven, and data-backed marketing engine that can scale.
What You’ll Be Responsible ForContent Production (Core Function)- Create written content across blogs, landing pages, website copy, email campaigns, and paid ads
- Translate messaging into high-converting formats tailored to each channel
- Maintain consistency in tone, clarity, and brand voice across all assets
Campaign Execution Support- Assist in launching and optimizing marketing campaigns (email, paid media, organic content)
- Support funnel development (top → mid → bottom) with relevant content
- Help manage content calendars and publishing schedules
Market & Competitive Research- Research industry trends, customer behavior, and competitor positioning
- Identify content opportunities and gaps that can drive qualified traffic
- Contribute insights that improve messaging, offers, and campaign performance
Brand Implementation- Help execute brand strategy across all touchpoints
- Ensure consistency in messaging, positioning, and visual direction
- Support ongoing refinement based on performance data and market feedback
What We’re Looking ForBaseline Competence- Strong writing skills (clear, structured, persuasive—not fluffy)
- Ability to take a concept and turn it into usable marketing output quickly
- Comfortable working across multiple content formats and channels
Mindset- Execution-focused: you ship work consistently and improve through iteration
- Curious: you actively research, test, and learn what works
- Process-oriented: you can follow systems and help improve them over time
Technical Comfort- Comfortable using modern marketing tools (CMS, email platforms, basic analytics)
- Open to leveraging AI tools to increase speed and output quality
Nice-to-Have (Not Required)- Experience writing conversion-focused content (ads, landing pages, emails)
- Basic understanding of SEO or paid media principles
- Exposure to CRM or marketing automation tools
Why Join Us- Real Growth Environment: You’ll be part of a company scaling aggressively, not maintaining status quo
- Tech-First Approach: We actively use AI, automation, and modern tools to move faster and smarter
- Structured Marketing System: Clear processes, not chaos—built for repeatable performance
- Industry Disruption: We’re modernizing roofing with a focus on customer experience and efficiency
- Team Environment: Collaborative, high-energy, and execution-driven
- Benefits: Comprehensive health benefits included
What Success Looks Like in This Role- You consistently produce content that gets used (not shelved)
- Your work contributes to measurable outputs (traffic, leads, engagement)
- You improve speed and quality over time through feedback and iteration
- You become a reliable execution arm for the marketing function
Pay: $20.00-$25.00 per hour
Benefits:- Company events
- Dental care
- Extended health care
- Life insurance
- On-site parking
- Vision care
Work Location: In person