Title: Sr. Marketing Officer

Department: Marketing

Reports to: Manager, Marketing (Brand & Content)

Existing Vacancy: Yes

Location: 2075 Bayview Ave, North York, ON M4N 3M5 (K-Wing)

Who We Are

Sunnybrook Foundation inspires lasting support for Sunnybrook Health Sciences Centre, one of Canada’s largest and most dynamic health science centres impacting the lives of the more than 1.1 million patients it sees each year. Sunnybrook is ranked #3 in Canada and #30 worldwide in Newsweek Magazine’s World’s Best Hospitals 2026 list. This is the eighth consecutive year Sunnybrook has received this recognition.

Together with our donor community, Sunnybrook Foundation raises critical funds for Sunnybrook’s world class academic health sciences centre to achieve our shared vision to invent the future of health care. With ambitious goals ahead, the Foundation is committed to continuing to grow our results and impact as we help Sunnybrook to raise sights, uncover new possibilities, develop talent, and deliver exceptional care.

We are one team in pursuit of a common purpose – to inspire lasting support for Sunnybrook – and we are guided by our values: Build Connectedness, Act with Integrity, Meaningful Collaboration and Strive for Excellence.

Why Join Us

At Sunnybrook Foundation, purpose and passion drive us. We lead with our values and know that our diversity makes us stronger. Here, your work will help raise funds to shape the future of one of the world’s best hospitals, contributing to innovation and a profound impact on the communities we serve. You will collaborate, learn, and grow with a team united in our ambition.

Position Overview

Reporting to the Manager, Marketing (Brand & Content) , the Senior Marketing Officer supports the development and implementation of marketing initiatives that generate brand awareness and support the Foundation’s fundraising and stewardship goals. The role requires the Marketing Officer to demonstrate a strong understanding marketing best practices and embrace the organization’s mission. This individual enjoys finding innovative ways to build Sunnybrook’s brand, is results-driven and generates ideas to achieve goals.

Key Duties and Responsibilities

• Delivers detailed project and operational support for cross-functional Marketing strategies across channels.
• Works with Marketing Manager to execute on all brand marketing related strategies and initiatives.
• Implements the marketing business plan to help achieve team goals.
• Ensures timely and detailed management of the Marketing budget, reconciling, invoice processing, and monthly reporting.
• Supports the integration of the brand strategy and acts as the Foundation resource for brand guidelines and standards.
• Leads reporting and analysis for marketing initiatives.
• Leads marketing support for fundraising and hosted donor events including development and execution of advertising, video, social media, PR.
• Leads on-site installations and coordination of marketing materials and collateral out-of-home, in-hospital and at events.
• In collaboration with the digital fundraising and events team, executes operational work for annual RBC Race for the Kids marketing plan.
• Develops posts for Foundation social media channels and liaises with the Hospital social team to amplify donor impact on Hospital channels.
• Works collaboratively and develops strong and effective relationships with marketing vendors and internal partners and stakeholders.
• Oversees day to day work plans for Marketing Coordinator.
• Is a proactive, committed member of the Marketing team