Location: Toronto, Ontario
Vacancy: This posting is for a currently open position.
Salary Range: $175,000 – $225,000 base salary + variable
COMPANY PROFILEDrive growth. Strengthen market position. Make an impact.
Our client is a market-leading North American manufacturer delivering advanced structural steel, platework, and modular engineering solutions for complex industrial construction projects. Backed by proprietary, patent-pending technologies and a disciplined, value-based execution model, the organization enables customers to significantly reduce total installed costs, accelerate build schedules, and lower execution risk. Experiencing strong momentum and growing demand across key markets, the company is scaling its commercial leadership. Lock Search Group has been retained to recruit a high-impact Sales Director, ideally based in Toronto, to drive revenue growth, expand market presence, and play a key role on the leadership team.
POSITION OVERVIEWThe Sales Director will lead revenue growth by expanding the customer base, cultivating C-suite relationships, and driving high-value opportunities within targeted modular infrastructure markets. This role owns the full commercial lifecycle—from lead identification and RFQ conversion through bid strategy and close—ensuring disciplined, win-focused execution. As a senior commercial leader, the Sales Director will consistently deliver profitable sales results, strengthen market positioning, and play a key role in scaling the organization’s growth platform.
KEY RESPONSIBILITIES- Lead, coach, and mentor the Business Development and Sales team, fostering high morale, accountability, and performance excellence.
- Develop, implement, and manage departmental KPIs, dashboards, and sales plans to consistently achieve revenue, profitability, and growth targets.
- Drive business development by identifying, qualifying, and converting high-value opportunities, ensuring disciplined bid-to-win strategies and strong pipeline management.
- Cultivate and maintain strategic C-suite and key customer relationships to expand the client base and secure new projects.
- Oversee the full commercial lifecycle, including RFQs, bids, negotiations, contract approvals, and project handovers.
- Ensure gross profit protection and profitable sales execution through careful oversight, negotiation, and process enforcement.
- Align sales strategies, plans, and execution with executive leadership, stakeholders, and overall company objectives.
- Build and structure the department, including recruitment, onboarding, training, performance management, and succession planning in collaboration with HR.
- Conduct market analysis, monitor competitor activity, and implement strategies to strengthen market positioning and growth.
- Oversee CRM data integrity, reporting, forecasting, and visibility of the sales pipeline to ensure accurate and actionable insights.
- Participate in industry events, client meetings, and site visits to support relationship building, brand visibility, and business development.
- Ensure adherence to company policies, ethical standards, and health & safety regulations across all reporting staff.
- Lead ongoing process improvement, training initiatives, and business development best practices to optimize team efficiency and effectiveness.
- Provide executive reporting on departmental performance, including quarterly reviews, budget management, and strategic recommendations.
- Collaborate with cross-functional leadership to ensure operational alignment, backlog planning, and resource allocation for sustainable growth.
QUALIFICATIONS- Proven leader in business development and sales, with deep expertise in pipeline management, KPIs, budgeting, contracts, and bid-to-win strategies.
- Strong knowledge of structural and platework steel, modular construction, fabrication processes, welding, and industry codes.
- Exceptional ability to build and maintain C-suite relationships, negotiate, close deals, and drive profitable growth.
- Experienced in leading, coaching, and developing high-performing teams, fostering engagement, accountability, and morale.
- Strategic thinker with strong analytical, financial, and market insight to identify opportunities, mitigate risks, and make evidence-based decisions.
- Outstanding communication and interpersonal skills, including influencing, presenting, and managing challenging situations with authority and respect.
- Results-driven, adaptable, and innovative, with a commitment to safety, integrity, and continuous improvement.
- Proficient in CRM, Microsoft Office, and business systems to enhance forecasting, reporting, and operational efficiency.
Ready to lead, inspire, and deliver results? Bring your expertise to a high-visibility role where you’ll accelerate growth and shape market success. Apply now by sending your resume to Lead Executive Search Consultant Charles Warren through the “Apply” option.
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